Movement for Everyone
Our goal at Topo Athletic is to ensure movement is accessible to all. For us, that starts with well-fitting footwear, but it means so much more than what’s in our shoe box. The trails, forests, and open spaces are worth protecting. Protecting that land, and that right, is our responsibility as a brand and as a community, so we and future generations can walk, run, and hike. That’s why we parter with organizations such as The Conservation Alliance (TCA). Together, we can accomplish so much more.
We Keep It Wild
From April 19-25, 2026, we’re running a week-long campaign called We Keep It Wild, with TCA and other outdoor brands. During the week, 5% of all online sales will be donated to The Conservation Alliance to support their ongoing work in land preservation.
Because the places you run, walk, and hike are worth fighting for.
What is The Conservation Alliance?
For over 35 years, The Conservation Alliance has partnered with member companies to drive meaningful conservation outcomes across North America through advocacy, grantmaking, and building a collective business voice for the outdoor industry.
The results speak for themselves:
· 125 million+ acres of land protected
· Nearly 5,000 river miles preserved
· $34.9 million granted to local groups working to improve and protect critical landscapes
Where Your Support Goes
Funds raised during We Keep It Wild will contribute to TCA’s active priority campaigns, including:
Defending the Roadless Rule – Inventoried Roadless Areas (IRAs) are scattered throughout the U.S., offering critical climate benefits and recreational opportunities. TCA and members advocate as a collective national business voice to highlight the economic importance of the Roadless Rule and keep irreplaceable IRAs protected.
Public Lands Grab Defense – TCA is working to ensure that public lands stay open, accessible, and available for outdoor recreation, conservation, and the communities that depend on them.
Together, we keep it wild.
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